LI YIJIA-No.9    


  1. Scarf Design -
  2. Motion Branding -
  3. Bookshop Logo Design -
  4. Web Design -
  5. Booklet Design - 
  6. Live Brief 1  CALAVERA-
  7. Live Brief 2  Trivago Rebranding-


Email →             13880292004@163.com        


P007 →  LIVE BRIEF 2 Trivagov Rebranding-



DESIGN CONCEPT:
Design a brand (food or drink) by combining any region such as a country, 
town, etc. with one food or drink. The product needs to be 
associated with the region selected.



← SOURCES OF INSPIRATION ←



I think trivago’s new brand tone is to express sensibility on the
basis of rationality, just like this new idea “SEARCH SAVVY, FEEL SUPER”.
Therefore, in the design of the logo, I used a very flat, geometric and concise graphic.

The graphics include straight lines and sharp angles that represent rationality,
as well as arcs that symbolize sensibility.
Ensure the logo is easy to recognize while maintaining its beauty.



← APPLICATION INTERFACEi DESIGN←


 Redesign the loading interface and usage interface of the immediate app
based on trivago's new brand image. All colors in the interface are brand colors, 
ensuring simplicity and clarity of operation while ensuring aesthetics.
Reflecting the professional, reliable and fashionable brand style.


← POSTER PROMOTION←




The concept of this series of posters is "Anyone can be an explorer of the world".
 No matter which country users want to go to, 
Trivago will always provide users with the most cost-effective accommodation conditions. 
We are willing to be the best help for users to explore the world. 
The posters use five major countries as promotions to encourage users to start their own exploration journey.


← SOCIAL MEDIA TOUCH POINTS ←



 Pay attention to precision, reliability and accuracy, and contribute to friendliness,
warmth and harmony.Use the most prise data to deliver the ultimate experience.
Trust our search and experience your trip. Based on rational, show emotion.

Search Savvy, Feel Supe